Learning from Michelle Phan’s YouTube journey
Michelle Phan is a pioneer in the beauty community and beyond. Her success blazed a trail for a generation of creators. What can we learn from her rise to fame, her hiatus from YouTube and her eventual return?
How WheezyWaiter uses expert interviews to make better educational videos
You may think you need to be an expert in your subject area before you can make an educational video. But in reality, all you need is curiosity and some expert insight. Here’s how WheezyWaiter helps us all learn something new together.
How to respond to YouTube comments
Comments on YouTube are a mixed bag. They can provide valuable feedback, or they can be a source of extreme negativity. Let’s take a look at the best way to manage comments on your videos.
Hooking a YouTube audience with serial content
Humans love stories — and we especially love to know how they end. That’s why serialized content can be such and effective way to build viewer loyalty.
The formula for a great cooking video
There is something therapeutic about watching someone cook a meal. Maybe it's the same feeling that comes from eating someone else’s food. It tastes...
The benefits of ditching traditional ads on your channel
Ads, via Adsense, on YouTube channels have long been the primary source of revenue for content creators. The rise of subscription programming, affiliate opportunities...
How to turn board game night into a live stream event
As tabletop games enjoy a mainstream resurgence, streaming game sessions is shaping up to be a great creative endeavor to pursue. That said, simply...
The What and how of YouTube Premieres
Introduced in 2018, YouTube’s live Premieres feature allows creators to host streams at the launch of new content. Premieres plays videos as a live...
Part-time YouTubers: Is it worth it?
If you can't go all-in on YouTube, is it worth it to upload at all? Let's look at some of the benefits and drawbacks of being a part-time YouTuber.
How to get that overhead shot for your tutorial videos
No matter your niche, understanding how to get that perfect overhead shot is indispensable knowledge for your creative toolkit.