In a nutshell

  • Learning how to turn off profile views on TikTok can help increase your privacy while browsing other users’ profiles.
  • Consider your situation before turning off profile views because they can offer benefits such as demographic information.
  • Whatever you decide, remember that you can always turn it off or back on whenever you want.

As the leading social media platform, TikTok boasts over a billion users sharing short-form video content. It’s crucial for creators to understand the platform’s features, including profile views, and how to disable them if they don’t want to use them. In this article, we’ll explore how to turn off profile views on TikTok and why you might want to do so.

What is the TikTok profile views feature?

TikTok’s profile views history feature allows you to see who has visited your profile. This information can be helpful for creators who want to track their audience demographics and engagement. Conversely, you can also see if someone specific has viewed your profile, which can be useful for various reasons, such as confirming a real person’s identity or securing a business deal.

It works the other way around as well. Other creators can see if you visited their profile if you have profile views on. If you have it off, other users can’t see if you visited their profile, even if they have the feature turned on.

Turning off profile views on TikTok

Method one: Account privacy settings

  1. Tap Profile in the bottom right corner of the app.
  2. Tap the three-line menu icon in the top right to access settings.
  3. Tap Settings and Privacy, followed by Privacy.
  4. Within the Privacy menu, tap Profile views.
  5. Toggle the switch next to Profile view history to off.

Method two: Profile views page

  1. In the TikTok app, tap Inbox.
  2. Select a notification stating someone has viewed your profile.
  3. On the Profile views page, select the Settings icon in the top right.
  4. Toggle the switch next to Profile view history to off.

Why turn off profile views on TikTok?

There are quite a few reasons why a TikTok creator may turn off profile views. Let’s go over a few of them.

More privacy

One of the primary reasons to turn off profile views on TikTok is to maintain a higher level of anonymity while using the platform. With profile views disabled, creators can browse content and visit other users’ profiles without revealing their identity, allowing for a more discreet online presence.

Avoiding unwanted attention

For some creators, turning off profile views on TikTok can be an effective way to avoid unwanted attention. If you prefer not to draw attention, disabling this feature will help you maintain a low profile and interact with content without revealing your activity.

Reduced social pressure

Disabling profile views can help alleviate social pressure and anxieties associated with being visible to others on social media platforms. Turning off this feature allows you to explore TikTok freely without worrying about who may be aware of your browsing habits, creating a more comfortable experience.

What happens after you turn off profile views?

Two things happen when you turn off profile views:

  • You disappear from visitor lists.
  • Your profile views list reset after 30 days.

Let’s discuss these a little further:

You disappear from visitor lists

When you disable profile views, your name and profile picture will no longer appear on other users’ visitor lists. This means that if you visit someone’s profile while your profile views are turned off, they won’t be able to see that you’ve visited their page. This can be helpful if you’d like to remain anonymous while browsing through content and profiles on the platform.

Your profile views list reset after 30 days

It’s important to note that if you keep your profile views turned off for 30 consecutive days, your previous views will be removed from others’ Profile views lists. This is a useful feature for users who want a fresh start or to ensure that their previous browsing activity remains hidden over time.

Are there drawbacks?

Turning off profile views can have some drawbacks for creators who rely on audience insights to tailor their content and understand their viewers better. When profile views are disabled, you’ll lose access to the demographic information and viewing habits of those who visit your profile. Consequently, this can make it more challenging to fine-tune your content strategy based on viewer preferences.

Deciding whether to turn off profile views on TikTok ultimately depends on your priorities as a user. If privacy is your main concern, disabling this feature will provide you with more anonymity while browsing the platform. However, if you’re a content creator aiming to gain insights into your audience and increase engagement, keeping profile views enabled may be the better option.

Consider before you decide

Understanding how to turn off profile views on TikTok empowers users to control their privacy while using the platform. Whether you want to keep your browsing habits anonymous or track specific viewers, this feature allows you to customize your TikTok experience to suit your needs. Choose what is best for you and your situation.