Gymshark faces lawsuit over influencer disclosure practices
Gymshark faces a proposed class-action lawsuit in California alleging some influencer campaigns failed to properly disclose paid endorsements.
U.K. considers boosting established media on YouTube and TikTok
The U.K. may require YouTube, TikTok and Meta to boost content from established news outlets like the BBC, ITV and Channel 4.
Syndicate says 3,000 videos received copyright claims
Syndicate says thousands of his videos got hit with copyright claims after the rights to his outro song were sold to a new owner.
IShowSpeed lands World Cup streaming deal
IShowSpeed will be able to livestream official FIFA World Cup match broadcasts to his audience throughout the tournament.
Twitch launches Creator Sponsorship Certification
The new Creator Certification program allows eligible Twitch creators to earn a badge indicating they are sponsorship-ready.
Study finds AI-generated videos dominate many TikTok recommendations
A report claims nearly 60% of videos shown to a brand-new TikTok account's For You Page could be classified as "AI slop."
NAB Show launches Creator Lab VIP program
NAB's new Creator Lab VIP Program targets people who make content for a living, from influencers building a following to digital media pros.
MrBeast surpasses 500 million YouTube subscribers
MrBeast has reached another major milestone on YouTube, becoming the platform’s first individual creator to surpass 500 million subscribers.
YouTube relaunches direct messaging feature
YouTube is rolling out in-app messaging, letting users share videos, Shorts and livestreams with friends without leaving the platform.
Accenture Song acquires creator agency Whalar
Accenture Song, the marketing and creative services division of Accenture, has agreed to acquire the agency arm of Whalar Group.