Kai Cenat has been mostly absent from livestreaming since late 2025, the creator has stayed active online in a different way, quietly building a new clothing brand and posting on a previously hidden YouTube channel.

A side channel and a clothing brand

In a recent upload on his main YouTube channel entitled “I Quit”, Cenat revealed that he’s been operating a side channel called “Kai’s Mind,” where he has been sharing a mix of personal videos, lifestyle clips and behind-the-scenes content. The channel, which was active before but not widely known, includes uploads showing workouts, reading routines and early steps in learning to sew and design clothing.

“The energy and passion to want to do more and create is within me. That is why I quit. I quit thinking in my head of the goals I want to achieve and not pursuing them because I’m primarily known for one thing and (I’m) super scared to step out of that box and try new things,” Cenat said in the video.

Alongside this reveal, Cenat introduced his new fashion label, Vivet, a brand he has been working on while stepping back from regular streaming. The name, which has Latin roots meaning “will live,” reflects his intent to expand his creative focus beyond online content. Videos tied to the brand’s early stages feature Cenat in design and production environments.

Cenat’s hiatus from Twitch

Cenat took a break from Twitch after a record-setting marathon stream in late 2025. Cenat discussed focusing on mental health, personal goals,and new interests during this hiatus. Fans have since speculated about his future on the platform, but the creator did not announce a formal retirement from streaming. Cenat did not specify when or if he plans to return to regular Twitch streams.

Featured image courtesy: Kai Cenat