Kick launched in late 2022, and since then, the platform has promised users a number of new features. But viewers are frustrated after noticing that these promised updates have been coming slowly.
Slow rollout of new features
Trainwreck mentioned the channel points as one such feature in his June 9, 2024, stream. A significant update known as “Kick 2.0” has also been hinted about, though little details have been released.
Kick’s leadership recently spoke about the slow rollout of new features. Kick CEO Eddie Craven addressed the issue, saying, “This is what everyone’s asking, right? They’re asking about where the updates are. What’s going on, why are we not releasing as many updates as we like to. We were spit firing updates very quickly in the beginning, and we changed that.”
He explained that the company initially released updates quickly but decided to change this approach.
Focus on stability
Kick’s CTO, Dave Lemphers, provided more insight into their strategy. He said, “I’m a huge believer in ‘slow is smooth, and smooth is fast.’ We have good engineering teams who ship with confidence. They make sure that they’re building products and features that are robust and ready for delivery. It doesn’t mean that we won’t be prioritizing important features, but we have to focus on stability.”
Recent updates
Kick launched new categories like IRL and Chat Roulette in June. With these updates, viewers can now more easily identify certain types of streamers and the platform is better able to monitor content.
Although many users have been frustrated with Kick’s delayed implementation of new features, the company feels that this strategy guarantees stability and quality. They strive for a better overall experience through thoughtful development and extensive testing. Future updates are expected by users, however patience is advised as the company gives priority to stable and strong features.