Why the Adpocalypse May Bring Us Better Content in the Long...
Ad revenue really is gone, but I hate ads anyway.I hate advertisements. Which sucks, because a lot of really awesome creative people are supported by...
If Your Channel Relies on Advertising Revenue Alone, Proceed With Caution
#youtubeisoverpartyThe advertising industry is a fickle beast. While we as content creators like to think of ourselves as servants of our audience, they’re often...
You have to love it
Treating YouTube like a hobby you can’t get enough of is the only way to make your channel work.
Being a YouTuber is hard work. The...
How Old Media Practices Might Work on YouTube
Since the videos you post on YouTube could be viewed by anyone at anytime, why would a channel choose to release videos on a...
Well. There goes BuzzFeed
By now, most everyone with an internet connection has heard that BuzzFeed has gone through some major layoffs in the past months. Roughly 15%...
Lilly Singh is going mainstream
Her ability to engage an audience is undeniable. She’s completely self-made. It makes perfect sense that NBC would make Lilly Singh a host and also an Executive Producer.
What is TikTok and why is it so popular?
TikTok is a social media app where users create videos of up to 60 seconds. It's a simple concept and one that isn’t new....
An overlooked factor in YouTube success: Good writing
Good writing is one of the most important elements of a successful video, yet many YouTubers get this wrong.
The YouTube algorithm loves engagement — but it’s emotion that wins
YouTubers often struggle to make videos that please the algorithm and connect with viewers. But, the best content make people think and feel.
The best videos on YouTube are impossible to find
YouTube is a massive source of knowledge for creators, but its algorithm makes finding the information they need challenging.