Monday, January 18, 2021

Why Your YouTube Channel Needs an Offline Presence, Stat

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Instead of relying solely on digital platforms for building brands, content creators need to expand beyond these online outlets into the real world if...

Don’t lose your YouTube channel to hackers

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It seems like every couple weeks we hear a story about a major YouTube channel getting hacked and having their content deleted. Thankfully, Google...

Logan Paul is Doomed to Be a Maverick Forever

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Comments sections are full of speculation about YouTube’s apparent preferential treatment towards Logan Paul. Many have postulated that Logan is a cash cow, a...

Making Money on YouTube Just Got Harder

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If you want to get rich quick with YouTube, invest in Google stock! Many think I jest, but with the recent changes to the...

Instagram hid likes — but they still don’t care about your...

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Hiding likes may improve the mental health of Instagram users, but that’s likely not the only motivation behind the change.
computer with youtube open next to a stack of books on a desk

YouTube vs. Books: Can video compete with text for self-education?

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With the proliferation of educational content on YouTube, will written resources eventually become extinct? Let's dig into the YouTube vs. Books debate.

Fighting the Adpocalypse with Ads Targeting Adults

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The Adpocalypse is upon us and few are righteous enough to survive the horror that is demonetization. Creators are being forced to choose between...
woman wearing brown fur coat against a red backdrop

Don’t stress over your subscriber count

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How do you measure success on your YouTube channel? Likes? Views? Ad revenue? If you’re like most YouTubers, the key metric you’re tracking isn’t...

The Problem of Authenticity for the YouTube Creator

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“Be yourself” has become the mantra of YouTube creators everywhere — but what does that actually mean? In 2017, Savannah Brown’s channel went dark. This young adult had...

Why the Adpocalypse May Bring Us Better Content in the Long...

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Ad revenue really is gone, but I hate ads anyway.I hate advertisements. Which sucks, because a lot of really awesome creative people are supported by...

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